A bit about me...
Senior Manager UX/UI with a proven track record in ui and in mentoring, guiding, and managing cross-functional teams of 10 talented designers in Israel, U.S and India. Adept at leading design system management, overseeing deep discovery processes for large and complex products, creating accessible solutions for intricate systems, and pioneering innovative concepts. Known for expertly managing complex project timelines and conducting rigorous usability testing and user research with internal and external partners.
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Workflows
Workflows in ZoomInfo automate repetitive tasks, streamline processes, and enhance productivity by guiding users through complex operations.
Problem Statement
Users struggled with manual processes, leading to inefficiencies and errors in data management and client outreach.
Goals
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Reduce the time users spend on manual processes by at least 30%.
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Increase accuracy in data management tasks by implementing automation.
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Enhance user satisfaction with streamlined, intuitive workflows.
User Story
As a sales representative, I want an automated workflow to manage my client follow-ups so that I can save time and reduce errors in my daily tasks


Route & Teritorries
The Route feature provides optimized paths for sales and marketing efforts, ensuring efficient territory management and client engagement.
Problem Statement
Sales teams lacked a structured way to manage territories, leading to overlap and missed opportunities.
Goals
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Optimize territory management to reduce overlap and increase efficiency by 20%.
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Improve user navigation and task completion rates within the application.
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Enhance sales team productivity and client engagement.
User Story
As a sales manager, I need a clear and efficient route plan for my team so that we can maximize our territory coverage and avoid overlapping efforts.


Data as a Service (DaaS)
DaaS provides users with real-time, high-quality data accessible via APIs, enhancing their decision-making and operational efficiency.
Problem Statement
Users needed access to real-time, accurate data but faced challenges with data integration and usability.
Goals
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Ensure data accuracy and real-time availability for users.
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Simplify the integration process for users accessing data via APIs.
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Improve user satisfaction by making data easily accessible and actionable.
User Story
As a data analyst, I need real-time, accurate data accessible through APIs so that I can integrate it seamlessly into our reporting tools


Global Mapping
Global Mapping provides a comprehensive view of data across different geographies, helping users make informed decisions on a global scale.
Problem Statement
Users lacked a cohesive view of data across regions, leading to fragmented insights.
Goals
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Improve global data visibility and accessibility by 50%.
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Enhance the user interface for ease of use across different regions.
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Increase the ability of users to derive insights from global data.
User Story
As a global sales executive, I need a comprehensive view of our data across different regions so that I can make informed strategic decisions.


Enrich
The Enrich feature enhances user data with additional context and insights, providing a more complete and valuable dataset.
Problem Statement
Users had incomplete or outdated data, impacting their ability to make informed decisions.
Goals
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Improve the completeness and accuracy of user data by 40%.
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Enhance the user interface to display enriched data clearly and intuitively.
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Increase user engagement with the enriched data feature.
User Story
As a marketing strategist, I want enriched data with additional context so that I can create more targeted and effective marketing campaigns

